~ % Blog
Playbooks & field notes
Essays on AI-driven SEO, content automation, and growing organic traffic on autopilot.
SEO for SaaS Companies: The 2026 Playbook
A tactical SEO playbook for SaaS companies: keyword strategy, feature pages, comparison content, trial-conversion SEO, and a cadence built for PLG.
Law Firm Content Marketing: The 2026 Solo Attorney Playbook
Law firm content marketing that respects ABA rules, ranks locally, and fits a solo attorney's calendar. The practical framework for 2026.
Content Marketing for Agencies: A 6-Part Framework
A six-part framework for agencies running content marketing programs: discovery, audits, strategy, workflow, review gates, and reporting. Ship 10x per client.
Topic Clusters SEO: The Definitive Deep Dive for 2026
What topic clusters are, why Google rewards them, how to build them, and the mistakes that kill rankings. With real case studies and the math.
The Blog Post Outline Template That Actually Ranks
A blog post outline template with word counts, H2 structure, and real examples. Plus the hook, Key Takeaways box, and FAQ layout that ranks in 2026.
How to Write SEO Content That Ranks in 2026
A deep tutorial on writing SEO content that ranks and gets cited by AI. Keyword research, intent matching, E-E-A-T, schema, internal linking, and more.